| CX Measurement |
Real-time SaaS platform |
Real-time SaaS platform |
| Omnichannel collection suite |
Email, SMS, WhatsApp, Website surveys, in-app surveys |
Email, SMS, Website surveys, in-app surveys |
| Reports and Dashboards |
Hierarchy system for level-based report access. |
Hierarchy system for level-based report access. |
| Multilingual support |
Multilingual dashboards, surveys, sentiment analysis (including Arabic) |
Limited multilingual support; Arabic support not mentioned |
| White labelling |
Available |
Not available |
| Data Security |
Local hosting, supports on-premises and cloud deployments, KSA/SAMA compliance options |
AWS cloud-only hosting, limited adaptability for security needs |
| Servicing |
Local servicing teams and 24/7 responsive support |
Managed by global teams, support quality varies |
| Agility & Customization |
Extensive customization, self-service for surveys, dashboards, workflows |
Customization typically vendor-dependent, limited self-service, moderate flexibility |
| Customer Journey Insights |
Detailed mapping of touchpoints, emotions, actions at every journey stage |
Not available |
| User-Friendliness |
Intuitive, quick onboarding with minimal training |
Complex, feature-rich interface; steep learning curve |
| Pricing |
Affordable, scalable for all organizations; strong ROI |
Premium, high investment—suited for large enterprises |
| Implementation Options |
Both cloud and on-premises deployments |
Cloud-only deployments |
| Textual Analysis & Sentiment |
AI-enhanced analytics: sentiment tracking, summaries, predictive recommendations |
Basic analytics; advanced insights require extra setup |
| Social Listening |
Comprehensive social media tracking, integrated with CX workflow |
Available but less seamless; manual setup often required |
| Real-Time Insights |
Automated reporting, advanced analytics, predictive recommendations |
Live data dashboards available; manual effort needed for deeper reporting |
| Additional Features |
Predictive analytics, AI-driven insights, robust integrations |
Experimental analytical tools (e.g., conjoint analysis), less focus on AI-driven features |